Simplexity Consulting Company video
Jannie du Toit is the founder of the South African based company Simplexity consulting. The humble Namibian business furthered his studies in Stellenbosch. Currently, he has two branches of the business, one in Cape Town, the other in Gauteng. ‘We design, build and optimise organisations’ – a slogan that stands true to the business. A business that stays up to date with trends. As a result, Simplexity consulting contacted us to create a company video. Being such a formal business, creating a company video that will engage with the audience on both an entertaining and inspiring level was not easy.
The Making of the Company Video:
The sun casts a warm glow through the morning mist. The air still crispy and a low rumble is heard in the distance as Jannie is accompanied by his two dogs on an early morning beach walk. A company video needs to showcase was the company is about. What they are capable of and most importantly who they are. This video is Jannie du Toit, it showcases who he is, what the business is capable of, all through a morning walk on the beach. A company video needs to hold attention but still transfer across information, which is exactly what is achieved here.
Company video results:
A good video creates a desire for action. Jannie experienced this after releasing his video. Receiving lots of positive feedback about the video and consequently lots of new businesses that he now needs to optimise. A good video doesn’t only bring new work. It also sparks new creativity to the business, it uncovers a new deeper passion for the business. After watching a summed up profile of your business, a new form of motivation and passion is stumbled upon. A good video is a drive for change, created both in your clientele and within the business itself.