Why a Video Blog?
A blog is a very effective way to increase your credibility as an expert in your field of work. You write articles that relate to your industry and offer your client tips about using your product or tips about your industry in general. These play a massive factor on your search rankings with Google, while educating your clients about what it is you offer. If you add a video post every couple of weeks, you will treat your followers with a dynamic change of pace from your traditional blog post.
Tips for your Video Blog
A good idea for your video blog is to do an interview with an expert in your field to offer some tips and advice. This way you get double the exposure as your guest speaker will also promote this on their online presence. This also gives you more credibility as you come across more established in your industry. It’s a great tools to introduce other products or services you offer, without it coming across too much like a marketing pitch. The main idea is to educate and share ideas with your client base, so forget the clever marketing pitch and rather share information your clients will enjoy and find useful.
The making of a Video Blog
In order to make a successful video blog, a little bit of planning needs to go into the process. It is best if you already have a blog on your website, or if you are planning to start blogging on a regular basis.
So, why wait, enquire about your new video blog today!